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Why I'm Building This in Public
I’m Brent. For the last 4 years I’ve run an SEO, paid ads, website and automation agency for local businesses like contractors, roofers, and healthcare.
Now I’m building the thing I wish my clients had before they ever talked to an agency: practical, honest SEO education made for busy local owners in the $500K to $5M revenue range.
I’m starting from my own YouTube channel with almost no content, and I’m building it in public so you can see exactly what works.
Why a waitlist
The courses are in progress. I don’t want to open the doors half-baked.
The waitlist lets me:
Bring in a small group of serious owners first
Give you first access to the lessons as they are released
Lock in founding member pricing that will not be offered again
Let you shape what gets built next with your questions and feedback
What you will get early access to
The first three systems I am building:
YouTube for Local Businesses
How to turn a dead or empty channel into a simple lead and trust machine for your town or service area.
SEO Fundamentals for Owners
Plain-English SEO. How search works today, including how to show up in AI answers without obsessing over every algorithm change.
Google Business Profile Deep Dive
How to set up, clean up, and consistently grow visibility from your GBP, even if you never touch your website.
You get access as each system is released, with founding member pricing locked in for good.
What happens when you join
You confirm your email.
You lock in free access to my Local YouTube Channel Setup Course. As soon as it's ready, I'll send you a login so you can:
Follow short, over-the-shoulder videos to set up or clean up your channel
Configure the key settings most businesses miss
Use a simple checklist to go from "random YouTube posting" to intentional launch-ready channel
I send occasional behind-the-scenes updates as the courses are built.
When we open the first cohort, you get:
First shot at spots
Founding member pricing
Access to early Q&A sessions
Frequently Asked Questions
Who is the Local SEO Lab actually for?
The Local SEO Lab is designed first and foremost for local business owners and in‑house teams who want to understand, do, or confidently delegate their own SEO. Think home services, dentists, medspas, and other local professional services that rely on being found in search and maps.
I’m a digital marketing agency or freelancer. Is this still useful for me?
Yes. While the course is written with local business owners in mind, the tactics are the same ones we use inside my U.S.-based local SEO agency. Agencies and freelancers can use the Lab as a fulfillment playbook: step‑by‑step processes, checklists, and schema templates to make sure you’re doing the right things for your clients.
What will I actually learn inside the Lab?
You’ll learn practical, real‑world local SEO: how to structure and optimize service and location pages, plan and create content that ranks locally, implement local and service‑based schema, optimize your Google Business Profile, earn and use reviews, and tie in video so Google sees your business as a local authority.
How is the Lab delivered, and when does it open?
The Lab will be delivered as a self‑paced online course with short videos, templates, and checklists you can follow step by step or hand off to a team member. I’m building it in public right now. Joining the waitlist means you’ll be the first to know when doors open and you’ll get early access to new modules as they’re released.
Why should I join the early access waitlist now instead of waiting?
Early access members lock in founding‑member pricing, get first spot in line when we open, and have the most influence on what I build first. I’ll also send extra resources tied to lives like this schema demo only to people on the waitlist, so if you want the most help for the least cost, this is the time to raise your hand.
Join Waitlist